Christopher Burch may be the owner and CEO of an investment capital company, but he is no stranger to fashion. In fact, he is also the co-founder of Tory Burch, the popular clothing and accessories brand. As the CEO of Burch Creative Capital, Christopher pays particular attention to innovations in fashionable consumer and lifestyle products. From his position in the financial sector, he often finds himself beckoning forth new trends. What sets Burch apart from his fellow investors is his keen sense of what consumers desire and a personal mission to bring forth lasting innovations.
Recently, Chris Burch wrote an impressive fashion forward article for Engadget. “Tech Fashion Trends for the Future,” focused on the progressive fusion of fashion and technology. Burch demonstrated his expert awareness of how the two industrious have historically fed off one another. Today, in a time when most consumer’s smartphones have become a prerequisite artificial extremity, fashion and technology have borrowed more than ever from one another. As Burch reminds us, products such as Google Glasses would only scratch the surface without the guidance of seasoned fashion professionals. As a matter of fact, consumers have come to expect that the technology they purchase be both highly functional and stylish.
As Burch puts it, fashion and technology have always synchronized, from the boom box to walkmen and ipods, consumers have generously accepted the advent and improvement of tech gadgets. Today, technology is bubbling up all around us. To that note, traditional consumer products are taking a turn toward the inevitable. As much as we credit fashion with advancing technology, it is also relevant the other way around. Technology has the means to transform lackluster bike safety into fashion forward expressions and recycled bottles something you flaunt, rather than toss curbside. At the forefront of these progressive notions are capital investment firms like Burch’s that help transform abstract ideas into lucrative consumer products.
People often formulate ideas of what the future will bring. We’ve seen disproven portraits of futuristic times in novels, movies, and T.V. shows. However, there are groups of individuals who are correctly foreseeing the future. These individuals include the designers, inventors, and investment brokers who collaborate to bring consumers products that will change the way they live their lives. Imagine, we now wear computers on their wrists that are far more powerful than ones that once dominated whole rooms. The question remains, what is next?
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